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U.S Online Advertising Increased 11% in Q3 of 2008 from Q3 of 2007
by Nate Rodnay | December 19, 2008
Category: Business / Marketing
Online advertising is growing quarter after quarter and year after year steadily. According to the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) released 2008 report, online ad revenue reached to $5.9 billions in Q3 of 2008.
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Search Engine Marketing Spending Grew At 30% In 2007
by Nate Rodnay | December 18, 2008
Category: Internet and Businesses Online / SEO
Search engine marketing spending is growing at a rapid pace and the industry as a whole. According to Search Engine Marketing Professional Organization (SEMPO), the Search Engine Marketing (SEM) spending grew at 30% in 2007.
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Growth Trends of Social Networking Sites in 2007-08
by Nate Rodnay | October 21, 2008
Category: Internet and Businesses Online / Internet Marketing
Social networking has become one of the popular online activities for worldwide internet users. According to comScore, social networking users grew at 25% from June 2007 to June 2008 and the number increased from 0.46 to 0.58 billion.
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Direct Marketers Use Direct Mail as Their Key Promotion Channel
by Nate Rodnay | October 06, 2008
Category: Internet and Businesses Online / Search Engine Marketing
Direct mail is the key element among all the promotion channels used by direct marketers. According to Direct Marketing Association (DMA) research report 2007, 90% of direct marketers use non-catalog direct mail as a promotion channel.
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eBay Changes Fee Structure, Seller Standards and Feedback Policies
by Nate Rodnay | July 14, 2008
Category: Internet and Businesses Online / SEO
eBay provides internet platform of choice for global commerce, payments and communication. eBay has changed fee structure and seller standards in 2008, which were already in effect from late February and the feedback policy came into effect from 19th May, 2008 onwards.
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Shopping Cart Abandonment Rate Went Up By 2.7% in Q1 2008
by Nate Rodnay | July 02, 2008
Category: Internet and Businesses Online / SEO
Shopping cart abandonment rate increased in US by 2.7% from 57.88% in Q1 2007 to 59.43% in Q1 2008. Abandonment of shopping cart pages was more in the first quarter of 2008 when compared to same period in 2007 according to Market Live Performance Index.
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Google Hits A New High, Yahoo Struggles and Microsoft Is Positive In Search Engine Market Shares
by Nate Rodnay | May 27, 2008
Category: Internet and Businesses Online / SEO
Google posted a considerable growth in the number of searches done in March 2008 over the year, according to the monthly report on search engine shares released by Neilsen-Netratings. Though there is a slight raise in the number of searches done through Yahoo.
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